INDUSTRY MENTIONS, EDUCATION & RESOURCES

Unveiling Consumer Psychology: Pricing + Communication Strategies to Drive Jewelry Sales with Podium

View my September 2024 webinar with Podium. Explore the psychology behind pricing and customer communication and discover how these insights can be leveraged by your jewelry business to optimize profits in a on-demand marketplace and price-conscious landscape.

Learn simple steps you can take to improve your merchandising strategy, enhance customer communication and perception, and drive sales.

Bridal Jewelry Trends | Insights for 2024 and Beyond

Polish up your knowledge with my latest editorial in The Jewelers Collective Fall issue. Learn about current market trends, customer buying habits, and unique, off-the-beaten-path bridal looks for the season.

Elevate your Holiday Displays and Merchandising Strategy

As the holiday season approaches, the importance of compelling displays and strategic merchandising cannot be overstated. In my editorial for The Jewelers Collective , discover the do's and don'ts of merchandising and best practices for visual displays to maximize your exposure during Holiday 2024..

JA INDUSTRY-WIDE SALARY SURVEY AND EXECUTIVE SUMMARY 2024

I partnered with Jewelers of America again to conduct a Benchmarking Study. I produced a comprehensive executive summary of salary surveys for various jewelry positions across the United States. Salary Study Executive Summary: download your complimentary copy HERE.

The 5 P’s of Merchandising

Gain insights from my guest correspondent feature in the summer 2024 issue of The Jewelers Collective. Learn about the importance of Product, Price, Place, People, and Presentation to prepare for JCK/Couture 2024.

Gold Rush

Read my expert insights on the implications of high gold prices for the jewelry industry, published by Hill & Co.

NAN LUNG PALMER AND DONATELLA ZAPPIERI JOIN HILL & CO.

Press Release on National Jeweler. I’ve joined the team at Hill & Co. as one of their Principal Consultant and Merchandising Expert. “I will be dividing my time between Hill & Co. and my own company, ensuring the same high level of work and expertise in both endeavors. My approach is grounded in transparency, honesty, and an entrepreneurial spirit. I specialize in delivering customized merchandising solutions tailored to the needs of manufacturers, retailers, and jewelry brands. These values form the foundation of my businesses, and I am eager to bring them to Hill & Co.'s clients.”.

How to Apply Corporate-Level Merchandising Strategies to the Independent Jeweler

So you have the data from your POS system — now what? Let me show you how to crack the most important info from your reports to help maximize profitability and productivity from your inventory. Let's do a deep dive into sales-to-stock ratio, average unit sale (AUS) and style productivity. I will explain how you can uncover the hidden “hot spots” of categories and products to make them even more productive, as well as how you can save money and streamline your efforts in areas where you’ve over-invested.

With TrueView AR , Virtual Try-Ons are a Reality for Everyone

The future is in technology. TrueView AR is a new virtual try-on system that’s designed to be accessible to all types of jewelry e-comm businesses. Buyer tested and approved!

JCK's 19 Holiday Hacks: Tips from Top Industry Experts (Nov/ Dec 2019)

Check out Amy Elliott's article in the Holiday issue of JCK Magazine for tips on how to maximize profits this holiday season. #3 is from my department store days but you should play with your margin no matter how big or small you are!

Effective Merchandising: a CrowdCast chat with Liz Kantner of Stay Gold. Tuesday, November 5th

Whether you're an independent designer, retailer, or manufacturer, get a refresher on the key aspects of Merchandising and why it is important to ANY business.

Webinar with InStore Magazine and Silver Promotion Service (October 2019)

Gloria Maccaroni, Director of Brand Development for the Silver Promotion Service , is joined by FACEts Jewelry Consulting’s Nan Lung Palmer and Karen Hollis, owner of K. Hollis Jewelers, to talk about the best ways to stock and sell silver jewelry. From higher turns to thicker margins, this webinar highlights why silver jewelry should be an increasing part of every jeweler’s holiday inventory.

Listen in on my recent webinar with the American Gem Society via their YouTube channel on the importances of data and analysis in your merchandising and product development process (September 2019)

Read my company’s feature in the latest issue of SPECTRA by the American Gem Society

The American Gem Society is a nonprofit trade association of fine jewelry professionals dedicated to setting, maintaining and promoting the highest standards of ethical conduct and professional behavior through education, accreditation, recertification of its membership, gemological standards and research.

Only 1 in 20 jewelry companies in the US & Cananda have met the exacting requirements necessary for membership.

FACEts Jewelry Consulting is proud to be a Sustaining Member of AGS.

Podcast interview with Joy Joya Jewelry Branding & Marketing (March 2019)

Laryssa Wirstiuk, Founder and Creative Director of Joy Joya Jewelry Branding and Marketing interviewed me for her Podcast. Episode #21: The Importance of Merchandising and Product Development in Jewelry Marketing. A few highlights I discussed on Laryssa's podcast: 1.) Marrying data with your gut feeling. 2.) A designer's goal should be to pay herself. 3.) Product Development must communicate with marketing. 4.) Listen to your customers. 5.) Go with your heart...

Jewelry Independent Summit Announces Dates for 3rd Conference (Dec 2018)

The Jewelry Independent Summit, an educational event for jewelry entrepreneurs that focuses on the major pillars of doing business—from sales and financing to branding, manufacturing, and marketing—has announced that its third annual conference will take place Feb. 3, 2019, in NYC...

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